That’s why we’ve developed an annual membership program designed to equip your team with the tools, data, insights, and strategies needed to engage and attract the next generation of gardening enthusiasts.
A full-access package includes:
- All 7-week courses are offered two times a year, allowing your entire team the flexibility to participate.
- Access to two Next-Gen Consumer Studies from Simple Spring, providing real-time consumer data and insights to help you make informed marketing decisions.
- As needed benchmarking meetings where you’ll connect with other garden center owners/team members to address a pain point or opportunity to gain exclusive knowledge from industry experts.
- Access to our exclusive garden center marketing community powered by Circle, the best-in-class platform for business communities.
- Unlimited coaching and consulting from Jeff and Jon.
Jeff O’Brien and Jon Morrison, co-founders of Brands in Blooms, are seasoned professionals with a proven track record of helping garden centers grow.
Their expertise in consumer research, storytelling, and branding will give your business the competitive edge it needs in an ever-evolving marketplace.
Investing in the Next-Gen Consumer Cohort Membership at only $4,500 per year opens the door to a wealth of resources, expertise, and community support that can transform your garden center.
Comparable programs and industry groups often charge tens of thousands of dollars for similar offerings, but we believe in providing exceptional value to help your business thrive.
Here's an in-depth look at everything included in your membership:
1. Unlimited Access to Industry Experts
Personalized Support from Jeff O’Brien and Jon Morrison
Imagine having two of the industry's leading minds on speed dial. With your membership, you gain unlimited access to Jeff O’Brien and Jon Morrison, co-founders of Brands in Blooms. Whether you need help brainstorming marketing strategies, overcoming operational challenges, or seeking advice on consumer engagement, Jeff and Jon are available when you need them. Their combined expertise in storytelling, consumer research, and branding becomes an extension of your team, offering personalized guidance tailored to your specific needs.
2. Connect with Top Garden Centers Across North America
Join an Exclusive Network of Industry Leaders
Your membership isn't just about learning—it's about connecting. You'll become part of an exclusive community of some of the most successful and innovative garden centers in North America.
This is your chance to engage with peers who share your passion and commitment to excellence.
Exchange ideas, discuss challenges, and collaborate on solutions that can drive the entire industry forward. This network provides invaluable insights and opportunities that you won't find elsewhere.
3. Collaborative Learning Through Cutting-Edge Content
Stay Ahead with the Latest Industry Trends and Strategies
As part of a dynamic cohort, you'll work through the most current and impactful content available. Our 7-week courses are designed to be interactive and engaging, encouraging you to collaborate with fellow members.
Together, you'll explore new concepts, test innovative strategies, and apply cutting-edge techniques that keep your garden center at the forefront of the industry.
Learning as a group enhances understanding and fosters a sense of camaraderie and shared purpose.
4. Learn from the Best to Become the Best
Elevate Your Business with Proven Expertise
We believe that excellence is achieved by learning from those who have already paved the way. Jeff and Jon have a proven track record of helping businesses like yours grow and succeed.
Through their mentorship, you'll gain insights that can't be found in textbooks or online tutorials.
They'll share real-world experiences, success stories, and lessons learned, providing you with the tools and confidence to elevate your garden center to new heights.
5. As Needed Zoom Calls for Continuous Growth
Interactive Sessions to Deepen Understanding and Application
Education is an ongoing journey, and our monthly Zoom calls ensure you continue to grow long after the courses end.
These sessions are more than webinars—they're interactive meetings where you can ask questions, share experiences, and delve deeper into topics that matter most to you.
Each call is an opportunity to refine your strategies, troubleshoot challenges, and stay updated on the latest industry developments.
It's like having a personal advisory board dedicated to your success.
6. Comprehensive Courses Offered Two Times a Year
Flexible Scheduling to Fit Your Team's Needs
Understanding the seasonal nature of the garden center industry, we offer our 7-week courses three times a year.
This flexibility allows you and your team to participate when it suits you best, ensuring that everyone can benefit from the training without disrupting your business operations.
Whether you choose to enroll in the fall or winter session, you'll receive the same high-quality content and support.
7. Access to Exclusive Consumer Studies and Data
Make Informed Decisions with Real-Time Insights
With access to two Next-Gen Consumer Studies by Simple Spring, stay ahead of consumer trends. These comprehensive reports provide real-time data and analytics on consumer behaviors, preferences, and barriers to purchasing.
By understanding what motivates modern gardeners, you can tailor your marketing strategies, product offerings, and customer experiences to meet their needs effectively.
Data-driven decisions lead to better outcomes, and we're providing the information you need to make them.
8. Significant Savings on Products and Services
Group Discounts from Industry Leaders
As a member, you receive exclusive discounts from industry leaders and on all Brands in Blooms products and services. This includes everything from content marketing and website design to hosting and more.
These services are designed to amplify your marketing efforts, improve your online presence, and attract more customers.
The savings you gain here can significantly offset the cost of your membership, providing even greater value.
An Investment That Delivers Exceptional ROI
Comparable Programs Cost Tens of Thousands
While other industry groups and programs may charge exorbitant fees for similar benefits, we've priced our membership to be accessible without compromising on quality.
For just $4,000 a year, you receive a package that rivals offerings costing tens of thousands of dollars.
We believe that every garden center, regardless of size, should have access to the tools and support needed to succeed in today's competitive market.
Don't Just Compete—Lead
Become the Best by Learning from the Best
The garden center industry is evolving, and staying competitive requires more than hard work— smart strategies, continuous learning, and a strong network.
By joining the Next-Gen Consumer Cohort Membership, you're positioning your business not just to keep up with the changes but to lead the way. You'll have the knowledge, resources, and connections to set new standards of excellence in your market.
Secure Your Spot Today and Join The Best-In-Class Marketing Cohort for Garden Centers
Join a Community Committed to Growth and Success
Don't miss this unique opportunity to transform your garden center, connect with industry leaders, and access resources that can propel your business forward. Remember, this isn't just a course—it's a comprehensive program designed to support you every step of the way.